THE STORY BEHIND GRIPFIXER
The Problem
You might know the problem. If you are a coach or a player, we are sure you have experienced it yourself: it is really difficult to learn the correct badminton grip. As a coach, you are probably constantly telling your players to “remember the grip”. Or, as a player, you are trying your best at every practice to learn the correct grip.
As an elite coach in Denmark, working with players spanning all age groups and levels, our founder and inventor, Morten, is more than familiar with this problem. During his extensive coaching career, the words “Remember the grip” has been uttered a lot.
Previous solutions
To fix this problem, many coaches have used different solutions. Among them, coaches have drawn lines on players’ grip, put pins in the handle and taped players’ hands to the grip. All of these solutions brought with them some obvious problems. With the drawings, players could still change their grip as soon as the shuttle came flying towards them. Pins were uncomfortable and created blisters, and the tape was ineffective and limited the players’ ability to change grip.
None of these solutions were sustainable. But there had to be a way to help layers learn the correct grip in a fast and easy way. This problem had to be solved.
Our solutions - The GripFixer
That’s why, in 2017, Morten set out on a mission: to make learning the correct grip faster, easier and more fun for everyone.
Early in the process, Morten realized that to achieve this mission, competent people were needed. That’s why he teamed up with engineers from the Technical University of Denmark (DTU) to develop and design the best product possible. The process demanded a lot of trial and error but through continuous testing on players and meaningful input from several Danish top coaches, he finally managed to launch the product on September 2018.
None of these solutions were sustainable. But there had to be a way to help layers learn the correct grip in a fast and easy way. This problem had to be solved.
Other sports - the same problem
With the successful launch of GripFixer Badminton and fueled by an overwhelming amount of requests from other sports, it was time to develop a similar device for tennis, padel, pickleball and squash. The process was the same – countless interations with feedback from top coaches and players, and with the help of engineers.
Almost 2 years later, and countless hours and tests and GripFixer Tennis, Padel, Pickleball was launced – and the reception by the respective racketsports communities have been more than we could have hoped for.
Scientifically tested
GripFixer Tennis has, as far as we know, been the only grip aid that has been scientifically tested – and with great results we might add.
Nicholas Busuttil from Latrobe University (and now owner of biomechanics institute “The Movement Instititue) wanted to conduct his Ph.d. in biomechanics, investigating the effects of a “grip adjustment tool”. After researching the market, he choose to reach out to GripFixer. We lovely the idea of a unbiased person testing our tool – hopefully confirming what we, and many other coaches ad players, could see with their bare eyes – that it works instantaneous.
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